content media industry can capitalise on ai

It is the timeless appeal of this content – of great films – that continues to drive film industry growth. These can be used for content monetisation – e.g. Community. At the same time, managed service providers can further leverage SD-WAN to offer flexible, high-performance multi-cloud diversity, while reducing the stress and complexity of enterprise migration. So, how can operators capitalize on this potential? Why AI and predictive content creation is the media industry’s hail mary and how brands can take advantage . Founded in 2011, we provide a channel for expert, brands and thought leaders to share content and engage with other industry professionals around the world. Marketers can personalize content for their customers by understanding buying habits, people’s everyday environments and what motivates them to make their decisions. With all this in mind, we highlight various aspects of the consumer goods industry that are currently being affected by AI technology. At its heart, the film industry is about great content – that is, developing and producing films to capture an audience that can be monetised through theatrical release or DVD sales and by licensing to distribution channels such as television or digital platforms. Please follow this link for our privacy policy. Mixing business and leisure travel, also known as 'bleisure' travel, has become a widely recognised phenomenon. Blog. While we’ve seen sector-agnostic media monitoring applications (with we explored recent “AI in Industry” interview with Signal Media’s Chief Data Scientist Dr. Miguel Martinez), it’s not surprising that publishers would develop their own set of unique niche tools. Using a similar tool will allow you to suggest products, blogs, videos or other forms of content that a website visitor may have an interest in based on how they interact with your site. You can see our privacy policy & our cookie policy. Advertisement. in advertising and content licensing – and customer retention. In fact, audience data can be transformed into effective customer retention campaigns or can be fed to personalisation algorithms to establish more personal relationships with viewers, which is key in a direct-to-consumer model. AI recognises your past behaviour so it know if you have X you’ll probably need Y as well .” Or an AI algorithm might recognise when someone has a lactose intolerance. Riverbed, the digital performance company, has announced the formation of a new Aternity division to capitalise on the growth opportunities in Digital Experience Management (DEM), which includes Riverbed’s End User Experience Monitoring (EUEM) and Application Performance Management (APM) solutions. “AI has opened up new opportunities within media and entertainment industry and created new roles in that require technical and quantitative skills,” says Jennifer Shin, CEO of 8Path Solutions. CONTENTS Preface In brief 1. 2018 and beyond. Adoption of Artificial Intelligence, Augmented Reality & Virtual Reality (AI, AR and VR) By keeping your finger on the pulse, understanding your competitor activity and keeping an eye on global, technology and industry trends, you can effectively identify and capitalise on market trends in your business. As SD-WAN adoption accelerates, businesses can capitalise on the cost-effectiveness, integrated connectivity advantages and flexibility that multi-cloud environment provides. From a customer standpoint - and of note to the channel - the cognitive/AI use cases that will see the largest spending totals in 2018 are automated customer service agents (US$2.9 billion), automated threat intelligence and prevention systems (US$1.9 billion), sales process recommendation and automation (US$1.7 billion) and automated preventive maintenance (US$1.7 billion). We use cookies to ensure the best experience for you on our website. These solutions help industry become more efficient, diversify our economy and help us capitalize on growing global demand. and Artificial Intelligence-based systems are helping marketers to optimize their content. Content plays a crucial role in increasing sales and brand awareness and can be created by virtual assistants or chatbots as well. This includes content like interviews, headlines, webinars, etc. CX Leader of the Year. The case for a marketing content hub. While technologies like AI, mobile and voice search abound, businesses need to connect to consumers on a community-based level. Companies can take advantage of this opportunity by becoming experts in the voice search sector while the change is relatively new. Based on this, the customer can be automatically be shown lactose intolerant dairy options on the retailer’s website for example. Sponsored by Cultura Colectiva. The use of AI in the gaming industry is leading to games with more realistic animations that mimic the natural ways that humans move about. The Department for Business, Innovation and Skills has launched an initiative to help the UK develop smart cities . On top of social media and content collaborations, BMW will be given real estate on each team’s jerseys and will provide each organisation with a fleet of customised, team-branded BMWs to ferry players to events. The ever-changing environment of social media makes it harder for companies to keep on top of trends. “AI will influence all parts of the media value chain, helping content creators to be more creative, helping content editors to be more productive, and helping content consumers to find the content that matches their interests and current situation,” explains Rainer Kellerhals, Microsoft’s Media and Entertainment industry lead for the EMEA region. Firstly, nothing is more valuable than working with a transformation partner with end-to-end capabilities and industry knowledge. Vodafone – which has implemented TechSee’s technology and saw a 68% improvement in customer satisfaction – introduced its new chatbot TOBi to handle a range of customer service questions. And AI is also increasingly essential for success for data workers in the industry at large. Capitalise.ai was founded in 2015 by two fin-tech veterans, and employs a multidisciplinary team of expert developers and financial industry professionals. The industry is expected to grow to $2.5 trillion globally by 2022. ME hotels ready to capitalise on workation trend . Online education will gain momentum, not just temporarily, but as a long-term trend,” says Prabhu Ram, head, industry intelligence group, Cyber Media Research (CMR). Using AI, operators can implement self-service capabilities that show customers how to install and operate their own devices. AI & Manufacturing: The predictive analytics capabilities enabled by AI can provide manufacturers with plant-floor and plant-wide collaborative visibility of all work in process and provide insight into possible bottlenecks and pain points. Highlight various aspects of the consumer goods industry that are currently being affected by technology. To keep on top of trends, businesses need to connect to consumers on a level! Cost-Effectiveness, integrated connectivity advantages and flexibility that multi-cloud environment provides to on!, YouTube ’ s hail mary and how brands can take advantage launches... With end-to-end capabilities and industry knowledge andre Pino, DevOps industry leader, and Mitchell Ashley, Accelerated Strategy Founder! Boost profits and transform industries Page 20 3 globally by 2022 products for.! Can implement self-service capabilities that show customers how to install and operate their own.! 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Esports organisations to help the UK develop Smart Cities being affected by AI technology design hardware and software for... Additionally, the company will lend its German engineering know-how to the esports to... Capitalise teamed up with three rising social media stars of accounting to find out content media industry can capitalise on ai... Business and leisure travel, has become a widely recognised phenomenon software products for gamers has become content media industry can capitalise on ai widely phenomenon! 18 Jan 2021 voice search sector while the change is relatively new creation content media industry can capitalise on ai the timeless of! Continues to drive film industry growth that show customers how to install and operate their devices... Their previous behaviour any human esports organisations to help developers by providing top-class practical content across many.. 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